GPTCash
GPTCash is an Innovative Get-Paid-To Reward Site that fundamentally is changing the industry standard of Get-Paid-To websites from a commission-based model to a subscription-led one.
Services
Brand design, Web development, Marketing & Strategy
Category
Get-Paid-To
Client
TigerTree Solutions
Analysis - What is Get-Paid-To?
Get-Paid-To (GPT) platforms reward users for completing simple online tasks such as taking surveys, watching videos, signing up for offers, or testing apps. Users earn points or cash for each task completed, which can be redeemed for Crypto, PayPal, or Giftcards. There are dozens of GPT platforms, each with different payout rates offered to users.
GPT Platforms fetch these offers from Offer Providers, also known as offerwalls. Many popular ones include AdGateMedia, AyeT-Studios, Torox (formerly known as Offertoro), and more. Numerous offerwalls share the same Offer Campaigns, albeit with slightly different rates or offer objectives. However, there are exclusive campaigns on a singular Offerwall that may attract more traffic to that Company's offerwall.
TLDR;
Users: Earn money from completing tasks.
GPT Sites: Show offers to users, fetching them from Offerwall Providers. These sites take commission on completed leads.
Offerwall: Cater to Advertisers and Publishers (GPT Sites/Apps). These companies allow publishers to fetch & display offers through a singular iframe, and gain commission from the traffic publishers bring them.
Advertisers: These people may be Fintech Startups, Mobile Game Apps, Banking Services, Data & Analytics - They use rewarded monetising as a means of gaining traffic by opting for this alternative to traditional ad marketing.
Features
Offering 95% Offer Rates – Industry rate payouts for subscribed users. For ref. average GTP platform payout rate is 70%.
Rock Paper Scissors Game Mode – Gamble your points, win more instantly
Pro Offer Guides – Maximise every task, every time
Chargeback Protection – Gold tier covers chargebacks under $15
Referral Perks – Invite 3 friends, get 1 month free
Automated Withdrawals - Utilises several different API technologies to deliver withdrawals, the most popular being Tremendous, Cryptomus, and PayPal.
Problem - Industry Cliché
Today, over 20 GPT (Get-Paid-To) sites follow the same formula:
Display offers from providers,
Market through events, derivative features, and social media campaigns.
Profit primarily from commissions on each completed lead.
Most sites opt for 70%-85% (how much of the payout is dedicated to users), with 70% being the industry norm. Issues like marketing costs, cashflow issues, high user fraud rate (resulting in chargebacks) have led to the failure of platforms.
Security & Fraud Oversight
If you're just interested in how the project was handled technically, here's a summary:
Cloudflare Security: To ensure robust protection from bots, DDoS attacks, and malicious traffic, our engineers integrated Cloudflare at both the DNS and WAF (Web Application Firewall) levels.
Offer Fraud Management: Offer fraud detection was handled using a combination of event tracking and backend verification protocols. The system detects fraud by tracking offer completion patterns, like IP mismatches, abnormal speeds, or reused devices. Suspicious activity is flagged or auto-rejected based on preset rules.
User Suspicion Management (Trust Rating): A dynamic Trust Rating system was engineered using a score-based backend model. Users are scored based on behavior—completion success, chargebacks, IP/device consistency. Low-trust users face offer holds, while high-trust users get faster, smoother payouts.
Tech Stack: Next.js + Cloudflare (Backend + Database). We opted for Cloudflare over Node to ensure an additional layer of security and ease of mind over attacks, vulnerabilities, or exploitations.
Solution – GPTCASH: Built Different
GPTCASH redefines the model. We ditched the tired commission-based system and introduced a subscription-first approach. No hidden cuts, no watered-down rates. Users get up to 95% of the offer value. At the core of our thinking, we wanted to tackle the primary reason the industry existed - people want to make more money.
TheHiveStack believes that the model change is both bold and intuitive. Even incorporating familiar features from existing platforms would likely be a strategic and reliable choice, probably even a safer bet. But we thought we could do better.
We paired this model with features like Rocker Paper Scissors PvP, Community Forum, and a Community-Based Leaderboard. With tens of millions of concurrent traffic GPT Sites, GPTCASH has been created for experienced users who no longer have to decide which website to complete their next offer on.
Marketing
We recognised GPTCASH had something rare in this space: a clear win-condition and a bulletproof USP.
But a great product alone doesn’t guarantee scale, especially for a challenger brand with no VC funding or deep pockets. So we engineered a referral system with some creativity. While most GPT sites offer 5–10% RevShare on referred users, we flipped the model: User who invite two friends who subscribe, unlock a free month of membership.
Naturally, this felt like the vehicle to market and scale the product, integrated deep into the code of a core site feature. In one sense, valid referrals actively provide a guarantee of revenue gain, as well as the value of two additional users. On the other hand, users are provided with a valuable gift - in comparison to the status quo of GPT sites, which offer 5-10% of the referee's leads.
